Europe Archives - SportsPro

Aston Villa sign ‘UK£20m-a-year’ Visit Rwanda shirt sponsorship despite sportswashing concerns

Sponsorship 15 July 2026

Why Athvance Capital is looking beyond sport’s trophy assets

Opinion 14 July 2026

Sky confirms UK£1.6bn ITV takeover

Media Rights 6 July 2026

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“It’s not that it doesn’t work”: Crux Football’s Bex Smith on why women’s soccer needs a new ownership model

Features 6 July 2026

The business of the Tour de France: The curious commercialism of a national obsession and global spectacle

The business of the Tour de France: The curious commercialism of a national obsession and globa…

2 July 2026

ITV ‘agrees’ 2027 Rugby World Cup rights deal

ITV ‘agrees’ 2027 Rugby World Cup rights deal

1 July 2026

What does Comcast split mean for NBC, Sky and sports broadcasting in the UK and US?

What does Comcast split mean for NBC, Sky and sports broadcasting in the UK and US?

30 June 2026

30 years of Opta: How a marketing exercise became the foundation of soccer’s AI future

30 years of Opta: How a marketing exercise became the foundation of soccer’s AI future

29 June 2026

GSE Worldwide hosts sold-out Laser Wolf during Championship week in Southampton

The exclusive evening featured Chef Michael Solomonov, US Ryder Cup captain Jim Furyk and broadcaster Scott Jennings.

26 June 2026

StreamAMG to power Shrewsbury Town FC’s streaming service

Broadcast Technology 25 June 2026

The business of Wimbledon: Careful modernisation of tennis tradition protects a unique commercial model

Analysis 25 June 2026

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Wimbledon and BBC extend to 2033 and agree to refresh coverage

Sport’s longest running relationship will extend beyond a century with new deal.

Media Rights 25 June 2026

Apple streams Austrian GP for free in bid to expand US F1 audience

Follows deal with rival streaming giant Netflix to simulcast Canadian Grand Prix.

OTT & Digital 19 June 2026

‘We relied on benevolent individuals’: Inside Prem Rugby’s plan to turn financial crisis into investment opportunity

With radical changes set to take effect from next season, senior figures within Prem Rugby believe the game is now better positioned to grow.

Features 16 June 2026