Brentford


Founded

1889

Sector

Sports property

Company Size

51-200

Location

London, UK

Aston Villa sign ‘UK£20m-a-year’ Visit Rwanda shirt sponsorship despite sportswashing concerns

Villa sign controversial deal as betting sponsor ban and new financial rules come into force.

Sponsorship

15 July 2026

“It’s not that it doesn’t work”: Crux Football’s Bex Smith on why women’s soccer needs a new ownership model

Women’s soccer in Europe has some of the world’s best players and most recognisable clubs. But, for Bex Smith, the numbers haven’t been adding up.

Features

6 July 2026

Premier League clubs warned about crypto sponsorship deals as betting ban comes into effect

FCA warns teams that agreements with unlicensed firms could expose them to legal action.

Sponsorship

3 June 2026

Crystal Palace turn to AI sector for new shirt sponsor ahead of betting ban

US software firm Temporal signs multi-year deal to replace Net88 as club’s main partner.

Sponsorship

21 May 2026

Crisis or opportunity? How the Premier League betting ban is resetting the shirt sponsorship market
Crisis or opportunity? How the Premier League betting ban is resetting the shirt sponsorship market

The Premier League’s front-of-shirt betting ban has left nine clubs still needing a new sponsor for next season.

Sponsorship

24 April 2026

Ranking every Premier League club’s 2024/25 financial performance

English soccer’s top flight boasts wealthy owners, star players and bumper broadcast revenues. But which clubs are profitable and which are in danger of breac...

Analysis

20 April 2026