With its billions of dollars worth of media rights deals, lucrative sponsorship arrangements and soaring team valuations, the National Football League (NFL) is unrivalled in its home market and increasingly influential overseas.
Released ahead of the 2024/25 season, this new annual Business Report contains essential business intelligence and commercial contract details relating to North America’s most lucrative sports property and its 32 franchises.
Access information on all the major sponsorship and media rights contracts, as well as exclusive data and insights covering sponsorship trends, consumer behaviour, social media engagement, ticket sales and more.
Much like our NFL Commercial Guide, which is exclusive to SportsPro+ members, the NFL 2024 Business Report aggregates critical intelligence pertaining to the league and its teams, stadiums, commercial partners and international broadcasters. Yet the new report takes you far deeper into the business of the NFL, with more in-depth financial data and exclusive insights from a broader range of leading third-party sources.
Profiles of all 32 teams and their commercial partners
Financial details for major sponsorship and broadcast rights deals
Analysis of the NFL’s international growth strategy
Exclusive data and analytics on sponsorship, consumer interest, media rights, social media and ticketing
NFL league and team sponsorship revenue in 2023
YoY rise in NFL tickets sold to international buyers
Global value of the NFL’s media rights
In addition to aggregating publicly accessible information, the NFL 2024/25 Business Report unites proprietary insights and analytics from an array of partner data providers, much of which is not available anywhere else in the sports industry. For example, the report includes financial terms for key commercial deals, including media rights and sponsorship agreements, as well as the latest figures relating to consumer demand, attendance and team valuations.
Specific data sources used include:






We have a variety of Business Reports for industry professionals seeking analytics and insights into the world’s top sports properties.
Each report is released before the new season and aggregates exclusive data to empower your strategies. Discover our full collection below.