SportsPro’s latest in-depth report, produced in collaboration with Verimatrix and Intertrust ExpressPlay, delves deeper into the unceasing fight against illegal streaming. Drawing on real-world case studies and the latest market research, the report outlines some of the innovative ways in which the threat of piracy can be transformed into a revenue growth opportunity.
Whitepapers
Sports organisations have been using social media for years, but there’s been a huge rush recently to tap the massive audience brought in by emerging platforms like TikTok®. The numbers are astounding.
This white paper analyses and benchmarks TikTok® usage from over 10 different industries and categories, including Sports Media, Pro League, and Sports Teams.
We are at a point of revolution in the sports market.
While linear TV is undoubtedly still a lucrative channel - it’s widely accepted that OTT is the future of entertainment consumption, with that portion of the sports industry set to be worth $85 billion by 2024.
PM Connect’s white paper ‘Sports OTT: The Big Mobile Opportunity’, launched in partnership with SportsPro, explains how mobile operator distribution and payments can revolutionise access to new fans and drive D2C revenue - as seen in the company’s pioneering partnership with the NBA League Pass.
While some brands and agencies still measure sponsorships using slow, outdated frameworks, modern sports marketers are paving the way for a new era of measurement, an era enabled by detailed, objective and integrated data that brands can take action on fast.
In Relo Metrics’ (formerly GumGum Sports) new guide, learn 5 tactics that the most data-driven sports marketers are using to have more transparency, maximize benefits from partnerships, identify new opportunities and grow their budgets.
There is a wealth of content focused on where the sports industry is going - but nothing that focuses on how senior business leaders can cope with the pivot taking place in the wake of Covid-19. That's where the SportsPro Playbook comes in.
A collaboration between SportsPro and Matt Rogan, the co-founder of Two Circles who has spent his career creating and scaling businesses in sports and entertainment, the Playbook offers leaders and their businesses agenda-free, pragmatic advice, learning and tools for managing through this period of unprecedented disruption.
Global sports media rights revenue hit $51bn in 2019 and is projected to reach $56.1bn by 2022. Traditional broadcast deals still drive the vast majority of that income. So, the question facing sport is what role does direct-to-consumer (D2C) play in this new world?
Explore the fascinating trends, insights and analysis concluded in MediaKind's 2021 Sports D2C Forecas
Examining the role of IP Intelligence in sports streaming, this new whitepaper produced exclusively by Digital Element outlines how IP Intelligence can help to solve the problem of sports content pirates.
Download this new whitepaper to learn how leading broadcast and OTT organisations use data and technology.
The events of 2020 accelerated trends toward digital distribution in sports and esports, and streaming has now become the dominant form of content consumption in these valuable markets. Now more than ever, content protection measures must be increased to safeguard revenue and reputation for rights holders, broadcasters and direct-to-consumer services.
With more than four billion people using social media, businesses now have access to massive amounts of data. But with no way to tap into it all, they’re leaving valuable insights on the table.
Check out this new white paper for a 7-step guide to using data to drive social media engagement. It includes mini case studies, examples, and research-backed advice from industry experts.
As OTT video and D2C services capture more and more attention, live sports offer a unique opportunity to build and engage global audiences and cultivate content-hungry fan communities. Cloud services and solutions from AWS and partners simplify the process of architecting and deploying OTT video and provide the foundation for exceptional fan experiences.
This white paper explains the cloud services that comprise the core of a live sports streaming workflow and discusses best practices to set up a flexible, efficient, scalable sports video offering.