London, UK, Monday 9th February – The ATP has expanded its partnership with Two Circles, who becomes the official global live television production partner for the ATP Challenger Tour from 2026 through 2027.
Under the multi-year agreement, Two Circles will produce live coverage of more than 35 Challenger Tour events worldwide each season, delivering over 800 matches annually, including every centre-court match. All events will follow a unified five-camera production model with graphics, replays, commentary and highlights, with global distribution managed through Two Circles’ Master Control Room (MCR).
This collaboration marks an expansion of the partnership between Two Circles and the ATP, which began in 2023. Over the past three years, Two Circles has become a trusted partner across ATP’s global tennis portfolio, delivering high-quality host broadcast production for ATP 500 and ATP 250 events annually.
Julia Boyadjieva, Vice President, ATP Challenger Tour, “The ATP Challenger Tour is an essential platform for emerging tennis talent, and this partnership with Two Circles ensures a world-class broadcast experience for fans and broadcasters alike.”
Bernie Riedlsperger, Managing Director, Live Production, Two Circles, “We’re incredibly proud to deepen our relationship with the ATP and to become the official global live production partner for the Challenger Tour. Since 2023 we’ve built a relationship based on shared ambition and a commitment to raising broadcast standards. Bringing the ATP Challenger Tour fully under the Two Circles umbrella is a natural next step, enabling us to deliver the same quality and attention to detail we bring to ATP 250 and 500 events. Together with the ATP, we’re excited to showcase the next generation of tennis talent through a consistent, world-class live product for fans around the world.”
The Challenger Tour is the gateway to the sport’s top tier, and this partnership delivers a step-change in its live output. With unified production standards and Two Circles’ end-to-end capabilities, the ATP will provide a more consistent global feed that elevates storytelling and improves the fan experience.
About the ATP: The ATP’s mission is to serve tennis. As governing body of the ATP Tour and Challenger Tour we entertain a billion global fans, showcase the world’s greatest players at prestigious tournaments, and inspire the game’s next generation. From the United Cup in Australia, to Europe, the Americas and Asia, the stars of the game battle for titles and PIF ATP Rankings points at ATP Masters 1000, 500 and 250 events, and Grand Slams. All roads lead to the Nitto ATP Finals, our prestigious season finale held in Turin, Italy. Featuring only the season’s best 8 singles players and doubles teams, the tournament sees the crowning of the year-end ATP World No. 1, presented by PIF, the ultimate achievement in tennis.
For more information, please visit www.ATPTour.com.
About Two Circles: Two Circles is a global sports and entertainment business that grows audiences and revenues for the world’s leading organisations. We help our clients to know fans best. Two Circles manages billions of fan data interactions on behalf of over 950 clients around the globe, with more insight into fan behaviour and desire than any other organisation. Two Circles works with organisations across the world of sport and entertainment, including the NFL, Premier League, Wimbledon, World Rugby, EA SPORTS and UEFA.
For further information contact:
Eliza MacQuillan
Communications Manager
+44 7938912705
eliza.macquillan@twocircles.com